KFC Under Pressure After McDonald’s Says No to Antibiotics in Chicken

Description: KFC, world’s largest fried chicken restaurant chain, may face pressure from consumers and environmental groups after McDonald’s announced that it would switch to chickens raised without antibiotics. Source: Financial Post Date: March 12, 2015 Text Link: http://business.financialpost.com/2015/03/12/what-will-kfc-do-fried-chicken-chain-faces-pressure-after-mcdonalds-says-no-antibiotics-in-chicken/ Questions for Discussion: How does McDonald’s new strategy give them a competitive advantage? What should KFC do? Discuss … Continue reading KFC Under Pressure After McDonald’s Says No to Antibiotics in Chicken